Using Hootsuite For Business – A Guide To Getting Started

SoftwareSuggest

SoftwareSuggest

Senior editor

Parul Saxena

Chief editor

Last updated: August 27, 2020

If you’re looking for a powerful comprehensive social media scheduler tool for planning and managing your upcoming social media campaigns, then you’ve definitely come to the right place.

This article takes an in-depth look at some of the best features of the popular social media scheduler Hootsuite, and provides information on how you can use the platform to manage your social media campaigns. Continue reading to learn the benefits that Hootsuite can provide your business.

Introducing Hootsuite Social Media Scheduler

Hootsuite is one of the world’s most popular social media scheduler. Hootsuite is designed for use by businesses of any size. Many social media managers, marketers and enterprise-level corporations rely on Hootsuite for promoting their brands across relevant social media channels. Hootsuite is a powerful platform that is built with social listening, analytics, and growth in mind.

Hootsuite Features and Benefits

  • Automatic Post Scheduling
  • Custom Analytics
  • Exportable Reports
  • Social Media Certifications
  • Hootsuite Academy

This social media scheduler offers plans to meet any business budget. Hootsuite has plans that range from professional to enterprise level plans that are affordable and definitely worth the investment.

Hootsuite offers a 30 day free trial of its’ business level and enterprise plans. In December of this year, Hootsuite temporarily offered an extended free trial that allowed users to test drive its enterprise plans for up to 90 days.

(Limited free plan includes  3 profiles, 30 messages, and is always free.)

Get Started Using Hootsuite

Hootsuite is designed for use on desktop and mobile. There are easy to install extensions for using Hootsuite for ease of scheduling on desktop devices with mainstream browsers like Google Chrome and Mozilla Firefox.

When using Hootsuite or any other data-centric application on your desktop computers be sure to take the necessary precautions to keep your data protected and secure by installing trustworthy User Access Management and security protocols to prevent data theft or loss.

Companies like Centrify provide software with built-in security protocols for large-scale and enterprise business software.

Get Started Using Hootsuite Step-by-Step

  • On Desktop – Browser Install
  1. Visit: hootsuite.com
  2. Select “Get Started”
  3. Choose Your Plan or Free Trial
  4. Follow After Installing Hootsuite Steps Below
  • On Mobile – App Store Install
  1. Locate the Hootsuite App on Your Smartphones Marketplace (Google Play, App Store, Amazon)
  2. Download and Install The App
  3. Follow After Installing Hootsuite Steps Below
  • After Installing Hootsuite
  1. Login to Your New Dashboard
  2. Customize Your Account Settings
  3. Add Your Social Profiles
  • Supported Platforms

Hootsuite currently supports the following social media networks: Facebook, Twitter, LinkedIn, Pinterest, YouTube, Google+, WordPress.

You’re Ready To Start Using Hootsuite

Once you’ve finished adding your social profiles you can begin exploring the features of the platforms including scheduling your social media posts using the planner feature. The Hootsuite platform provides options for scheduling up to one month of social media updates in advance to make your content planning strategy a breeze.

After a few days of scheduling updates, you can log in to your Hootsuite analytics dashboard to view the performance of your shared content. You can begin to measure the success of your social media campaigns based on the performance of each individual profile. Hootsuite also includes a reports feature that generates downloadable reports based on selected parameters.

The Bottom Line

Hootsuite is a total social media marketing and management solution. This social media scheduler is packed with useful features and is designed to use for individuals, small business and enterprise level businesses.

This platform has an affordable plan that meets the needs of all sized businesses and social marketers.

If you’re looking for an affordable social media scheduling solution at any stage of your marketing, then Hootsuite is definitely the way to go.

SoftwareSuggest
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